Problem: WebMD isn’t specific to my body.
Solution: A Google Maps for your body. The app would allow you to “scan” yourself and create a body map that can integrate with your wearables health data, medical records, and personal comments to create a 3D model of your body in an app. The purpose of this would be to better track how your health is responding to the strain (or lack thereof) which you are putting on it. Currently, there are many generic directories of the human body, but the problem with this is that every body is different. Thus, there should probably be a platform that accounts for these differences and create a useful user interface.
The secondary benefit of this sort of business is that it would benefit health care professionals as they invest in personalized medicine. One company which has begun doing this is Project Baseline (and I’m sure many others that I haven’t yet thought about).
Monetization: Advertisements based on bodies and/or licensing out data for use in research.
Contributed by: Michael Bervell (Billion Dollar Startup Ideas)