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Problem: What you learn in university is often not relevant after just a few short years. For instance, my Harvard computer science education hardly touched on cryptocurrencies despite graduating in 2019. While the world moves fast, the world of university research (in many areas, especially in practical areas) moves slower.


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Solution: This business would create aggregated resources for learning through “guidebooks” that can teach individuals about futuristic or post-modern opportunities and subjects.

Darren Lau for instance recently posted this Twitter thread about getting into crypto and the resources / readings for doing this. It was an extremely useful starting point for beginners that was akin to a college syllabus about NFTs, Crypto, and more.

What if a business focused on pulling together all of these post-university resources in order to create a site like Skillshare, EdX, or OpenCourseware but focused on more futuristic and hard to learn topics. As described by PR Newswire, this market is expected to grow in the next decade “to reach USD 61.7 Billion by 2027, from USD 24.8 Billion in 2020, at a CAGR of 13.9% during 2021-2027.”

Smart education refers to a self- directed (learning attitude), motivated (interest), adaptive (aptitude and ability), resource enriched (plenty of learning materials), and technology embedded (ICT utilization) education system.

Major factors driving the growth of the smart education market are:

  • The rise in demand for educational content that is easily accessible and interactive is expected to drive the smart education market.

  • Improvement in the connectivity of handheld communication devices and an increase in demand for collaboration-based learning drive the growth of the global market.

  • Increase in importance of e-learning in corporate & academic set-ups, proactive government initiatives to promote e-learning in the developing markets, and rise in the number of mobile learning applications.

Ultimately the market is one that will continue to democratize the education market.

Monetization: Sales of these guidebooks either directly or through a subscription.

Contributed by: Michael Bervell (Billion Dollar Startup Ideas)

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